S ERVICES PROVIDED BY M
ETROPOWER : •Underground Distribution Systems
•Industrial&Commercial Industrial&Commercial Electrical Construction •High High Voltage Systems
• Industrial & Commercial Electrical Maintenance and Service • Control Panel Design and Fabrication
• Electrical Design, CAD • Telecommunications Cabling
• Industrial Mechanical Construction and Maintenance • Fiber Optic Cabling
• PLC-Based Control System Design, Installation and Implementation • Production Equipment Installation
• U.P.S. Power Distribution Design, Installation and Maintenance • In-Plant Maintenance
➣ POWER TO SERVE continued from page 82
best market for the business.” The strength of
competition was great and more entrenched
in Tallahassee. “The Destin area was the
best choice in all three categories.” Geeslin
concurred, “Based on this study, Destin was
by far the best pick.”
While Gibbs is quick to count the
reasons he and his family are lucky to
be in the Destin area, why is the Destin
area lucky to have him and MetroPower?
“Our niche market is service,” said Gibbs.
“That is what makes us unique and what
this specific market needed.” And for a
community in need of a service industry
devoted to providing service, Gibbs is the
man. “Bob has the perfect behavior to build
a service business,” Geeslin said. The fact
that this need exists in the Destin area is
proven to Gibbs each time they serve a
new customer. “They are amazed that we
answer the phone,” he said. Other attributes
of MetroPower that Gibbs has found that
impress the local market are timely response
(often within an hour), highly-skilled
workforce, being equipped with the tools
and materials for almost any job “which
saves our customers money,” said Gibbs.
“Both time and money are wasted by having
to visit a supplier often,” he explained. “We
have most anything we need right there
on the service van at their property.” And
they ultimately strive to complete the job
to their customers’ expectations the first
time—“no excuses!” This is just the way
MetroPower does business. “Basically we
do here what we have always done in every
other market—we serve,” explained Gibbs.
“The world-class service that most of our
customers not only expect, but probably
take for granted in our other markets,
unfortunately doesn’t exist here in the Destin
area, or at least is in very short supply.” Gibbs
has not only seen the satisfied customers,
he has also seen MetroPower benefit from
them. “When someone like us shows up
and starts delivering that kind of service, the
market responds,” he explained. “Most of the
customers we have served have asked us for
additional business cards so that they can
refer us to their family, friends and neighbors.”
According to Gibbs, statistically only 20
to 30 percent of customers become advocates
for a company based on their personal
experience. “I would say that 70 to 80 percent
have offered to recommend us based on
one point of contact,” he concluded. Geeslin
drives this point home by reminding, “We
are focused on service and small commercial
work and [that kind of] business is slow to
build,” he explained. “One satisfied customer
leads to another and that takes time. Our
goal is to provide top quality value and
service to every customer. If we do that, the
growth will come.”
Gibbs is eager for the community to
provide an opportunity for MetroPower
to serve them. “We always seek the role
of servant in the community,” he assured.
MetroPower doesn’t just strive to serve their
customers though—they seek to serve the
entire community in which they are involved.
It is important to MetroPower to get
involved in local charities and other service
organizations.
“We will be a good corporate citizen
in every community that we work in,”
said Gibbs. As the local public face of
the company, Gibbs will be involved in
the community through the chamber
of commerce and organizations such as
Kiwanis. Geeslin is confident that Gibbs will
soon be a recognizable member of society.
“Bob has never met a stranger,” he said.
When it all comes down, “I think the most
important thing for us to convey is that we
are a service-oriented company,” said Gibbs.
“That is what differentiates us fr om the
competition. We will actually show u p when
the customers calls, 24 hours a day. We care
about what we do how we do it.” ❂
For more information, call (850) 864-4099 or visit www.metropower.com
